Podcast: What’s new in digital marketing – August 2020

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In this week’s episode of our digital marketing podcast, we’re joined by guest panel speakers Ben Jayston and Stuart Clark, both SEO Specialists at Vertical Leap and Matt McCullough, who specialises in PPC. We discuss:

  • AI news: Elon Musk’s predictions and what this means for digital marketing
  • Lead form extensions in Google Ads
  • The new version of Bing Webmaster Tools

If you’d like to speak to us about anything covered in this digital marketing podcast, don’t hesitate to get in touch.

Resources

Ben’s

https://techcrunch.com/2016/06/04/artificial-intelligence-is-changing-seo-faster-than-you-think/

Matt’s

https://support.google.com/google-ads/answer/9363648?hl=en-GB

https://support.google.com/google-ads/answer/7652860?hl=en-GB

Stu’s

https://www.bing.com/toolbox/webmaster

About the speakers

With 15 years in SEO and an entrepreneurial background in all things digital, Ben has been working at Vertical Leap since 2016. 

Stuart has been a part of the Vertical Leap family since 2010 and enjoys helping people with great ideas find their audience.

Matt joined the Vertical Leap team in March this year with seven years of digital marketing experience. He specialises in PPC management helping businesses increase their ROI across multiple ad networks.

Marie Sinclair profile picture
Marie Sinclair

Marie is a dedicated and result driven Account Manager with more than 10 years’ experience helping businesses enhance their online presence and achieve their sales and marketing objectives. Having worked with both small and large businesses across different industries, Marie understands the need of effective project management and knows the importance of delivering results to customers. Marie joined Vertical Leap in March 2020 where she manages a portfolio of customers, helping them find their online focus by managing delivery and continuously developing the businesses’ strategy unique to them. Originally from Berkshire, Marie and her family moved to Portsmouth a few years ago where she takes long walks by the sea with Maggie the dog and her ever energetic toddler.

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