SEO

Google just changed the way people can book flights and hotels on mobile

SEO

Google just changed the way people can book flights and hotels on mobile

Last month, Google added a bunch of new features to its travel search platform, including price alerts and discounts for local activities and attractions – all in the name of improving the search and booking experience for travellers. It turns out Google had much bigger things in the pipeline though. Because now the tech giant is refining the entire process of...

by • posted February 21st 2018

2018: The year of small business SEO

SEO

2018: The year of small and medium business SEO

It’s fair to say smaller businesses haven’t always had the best relationship with search engine optimisation. No matter how much time and money you invest, there’s always a larger competitor willing to throw more time and money at climbing up the search ranking. Big businesses can pay for enterprise tools, hire the best search marketers and dedicate whatever time it takes...

by • posted February 12th 2018

What to do about negative reviews on Google My Business

SEO

What to do about negative reviews on Google My Business

Recently, we published an article looking at how you can get more Google Reviews to boost your brand’s reputation and attract more customers. It can feel like a disaster when the first negative review rolls in but this is all a natural part of the process and nothing to fear. In this article, we’re going to look at how to...

by • posted February 7th 2018

How to get more Google customer reviews on Google Maps?

SEO

How to get more Google reviews?

Google Reviews take away the big business advantage in local SEO by giving brands with the best reputation centre-stage. SMEs have the benefit of being flexible, which makes it easier to create a more personal customer experience and meet the unique needs of individual clients. This is something you should make the most of. The difficult part for SMEs is collecting enough reviews...

by • posted January 30th 2018

Four questions to ask before jumping into voice search this year

SEO

Four questions to ask before jumping into voice search this year

Last year, we got a taste of what to expect from the future of conversational UI, but 2018 is the year things will really take off. With Apple and Facebook poised to release their own voice-powered smart speakers in the coming weeks and months, this will be one of the biggest marketing trends of the year. Which means now is the...

by • posted January 23rd 2018