We are an accredited Microsoft Ads agency. This means we are recognised for our high level of competency in helping our customers exceed their goals. We have access to the Microsoft community and technical experts. This ensures our PPC specialists are always up to speed with the latest platform developments in Bing pay per click management.
We will conduct a full analysis of your current Microsoft Ads campaigns. We’ll provide you with a comprehensive report, as well as information on what changes we can make that will add the most value.
We can provide compelling advertising copy to grab the attention of potential customers. We have a team of experienced copywriters who can create ads that will improve your click-through rates.
Vertical Leap is a certified Microsoft Ads agency. This means we’re recognised for providing the highest quality of paid advertising services on the platform. Microsoft Ads are very similar to Google Ads but there are important differences. A Microsoft Ads agency will know how to manage these for you to get the best results.
There’s no minimum budget for running a campaign on Microsoft Advertising. Most companies need to spend £500-£800 per month to get any results though. Monthly budgets can reach the tens or hundreds of thousands for larger companies.
Cost-per-click on Microsoft Ads is generally cheaper for the same keywords. Click-through-rates and conversions tend to be higher in Google Ads.
Bing (the name previously given to the Microsoft search engine) accounts for 20.5% of UK searches performed on PCs. There are 478 million monthly searches and 19 million unique users. These figures are published on the Microsoft Advertising website. Data from StatCounter shows that Bing had a 10.55% of search market share in the UK by February 2021 on desktop and 4.91% when including mobile. However, the total number of users increases as you include more device types.
If your digital campaigns are underperforming, our commitment-free health check will reveal powerful insights to help you improve performance.