SEO Agency London

SEO team

Why choose Vertical Leap?

If you’re looking for a London SEO agency, Vertical Leap is home to some of the country’s top search marketing talent. With over 20 SEO specialists inhouse, we provide professional SEO services to companies big and small to help you get found online and generate more leads/sales.

Vertical Leap launched in 2001 from our head offices in Portsmouth which means we’ve now been providing SEO services for over 20 years! We opened our London offices in 2015 to better serve our customers in the city. It’s also handy those further north, who often travel to London.

We have been providing SEO services in London for over six years so our London SEO experts have all the required skills and know-how to help you thrive online.

KFC restaurant

London SEO case study

KFC is the world’s second-largest restaurant chain. It has 24,000 restaurants in over 145 countries and territories around the globe!
KFC enjoys phenomenal success worldwide. But they still see the value in a well-executed search engine optimisation strategy. We have been helping them with their restaurant marketing campaigns. Our role was to create a solid and future-proofed SEO foundation, as well as improving their SEO at a local level.


Our London SEO agency services

We offer a full range of SEO services. These range from local SEO and international SEO, through to penalty recovery. With the best minds in the industry, we will help you hit your SEO objectives and achieve the highest ROI.
To find out more about our highly-recommended SEO services, click on the links to the right.


Request a call from our London SEO team

Amazon SEO

Increase your visibility and maximise sales on the world’s biggest eCommerce platform.
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App Store Optimisation

Our app store optimisation services will help you get found in the major app stores.
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eCommerce SEO

Professional, high quality eCommerce SEO services to help you sell more online.
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Enterprise SEO

SEO services for large businesses that have big or complex websites.
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International SEO

Ensure customers in the countries you operate can find and engage with your business.
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Local SEO

Local SEO services to help you get found at a local level and drive more footfall to your door.
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Mobile SEO

Effective mobile SEO services to ensure your website is visible in the mobile-first era.
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Penalty Recovery

We'll diagnose and fix penalties and protect your website for the future.
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Podcast SEO

Ensure your podcast ranks well in the search engines and build a loyal audience of regular listeners.
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SEO Audits

Our SEO audit services will identify issues before they damage your search ranking.
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SEO Consultancy

Professional, SEO consultancy services from industry-leading SEO experts.
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SEO Training

Professional SEO training courses from some of the best SEO minds in the industry.
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Technical SEO

Fix problems with your website that are preventing it from doing well in the search engines.
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Voice Search

Identify new keywords and ensure your content is optimised for spoken queries.
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Website Migration

All the support you need when updating your website to ensure no drop in performance.
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Google Reviews Grey

4.9★★★★★ from over 110 Google reviews

We always strive to offer the best possible SEO service in London, and this is reflected in our Google reviews. We are consistently rated for our high levels of professionalism, quality, responsiveness and knowledge, and are extremely proud of the feedback we receive from our customers.

So whether you’re a small, independent business or a large corporation with offices around the world, you can rest assured that the service we provide will be second-to-none and will always aim to exceed your expections.

Get in touch today!

If you want to chat about your search engine optimisation, contact our London SEO agency on 0207 788 7138.

When they tell you that they will be an extension of your team, that's the absolute truth. And, one of the many reasons why I strongly recommend VL for both SEO and PPC. They continue to deliver incredible results to us on both areas - sometimes with little notice and tight deadlines.
Royal Air Force Benevolent Fund

How we can help with your SEO

London’s business landscape is unlike any other in the country. There are more than 300 languages spoken every day across the city’s 32 boroughs. Vertical Leap has helped hundreds of businesses in the capital maximise growth. We can help you increase SEO visibility and gain a better understanding of your audience. So, if you’re a London business that wants to be on the first page of Google, you’re in the right place.
Are you a London company looking to maximise business in the city? Or a London-based company operating nationwide? Either way, we have the team and technology ready to drive growth by turning traffic into revenue.
If your business operates only in London, we focus on building your local London SEO presence. We will increase foot traffic and online engagement from customers in your locations.
We can combine local SEO services with content and PPC campaigns to maximise reach. This means we can exploit the strong buying intent of local searches. So wherever your business locations are, we will bring customers to your doorstep.
If you are in London but operate nationwide, we apply the same local SEO strategy to every location. By increasing visibility, we can build brand awareness and drive customer visits.
Restaurant interior
London SEO case study

79% increase in table bookings from ‘near-me’ searches

London SEO - our proven delivery process

Vertical Leap delivers highly-recommended SEO services in London using industry-leading search marketing technology. We start by getting to know your business and your goals so we can determine what you need from an SEO strategy.
Next, we move to the analysis stage, kicking off with a website audit. We assess the health of your site and identify any technical problems that need fixing. For example, slow loading times or broken links. Then, we analyse your existing SEO campaign and any strategies you already have in place. We measure where performance is on track and where you need to improve. We also identify any new opportunities you’re not yet exploiting.
This analysis takes other agencies weeks to do but our software Apollo Insights does it in hours. Apollo continues to do this, finding new opportunities for your business. It compiles data from your website and other sources to identify keyword opportunities. It also spots search trends and gaps in your content marketing strategy. This means that your SEO presence is always growing.
This automation means we spend less time compiling reports and more time putting insights into action. So we can deliver more value in a shorter space of time than most agencies. It also means we provide some of the most affordable SEO services in London.
Communication and transparency are at the heart of our relationships with customers. A key benefit of hiring a London SEO agency is having a team of specialists in your local area. This makes it easy to hold face-to-face meetings and consultations. We know how important your time is (and how long it takes to get anywhere in this city!) so we don’t hold in-person meetings for the sake of it. We produce monthly reports so you can see everything that’s happening with your SEO strategy. You will always be aware of the impact it’s having on your business objectives.
We ensure you have all the information you need to hand. And you’ll know you’ve got the best SEO agency in London on call when you need us.

Our London SEO promise to you

Are you a local business based in London or a large corporation with a worldwide audience? Either way, we can achieve fantastic search engine results for your business. With the top SEO experts in London, we’ll ensure customers find your business online.

Professional SEO services London - our SEO methodology

As the top London SEO specialists, we have a proven method that works. These are the five building blocks of SEO we’ll optimise to help you succeed:
  1. Relevance: Content that matches the interests of your target audiences.
  2. Authority: Being visible in many places increases trust and authority.
  3. Site health: Search engines favour well-kept, working, and fresh websites.
  4. Competition: Finding opportunities to beat your competitors in the SERPs.
  5. Usability: Delivering an on-site experience worthy of ranking in the top positions.
Next, we use our Fix, Boost, Fill process to address issues holding back your search rankings. We’ll improve site performance and fill any gaps in your search marketing strategy.
  • Fix what’s broken – technical SEO to make the site more accessible for search engines.
  • Boost what you have – improve how well existing content and keywords perform.
  • Fill the gaps – create a strategy to find areas for which the website has no visibility.
Seizing new opportunities is important but you also have to maintain your position. You need to protect your SEO ranking to stop competitors overtaking you. This can be diffiicult for the most competitive keywords. By automating the analysis and reporting, we can provide the top SEO services in London to help you maintain your edge. It also means we can keep costs lower than other London agencies.
The pandemic revealed that the ongoing value of SEO is better than any other channels. Most strategies stop producing value when investment is paused as we saw in the pandemic. But your SEO campaign will continue to capture opportunities over time. This shows the importance of an on-going SEO strategy for any business that wants to succeed.

Get a free SEO health check

If you’re not doing regular SEO health checks on your website, it will be under-performing. Our free SEO health check will reveal powerful insights to restore it to maximum health.

Our clients

Help for Heroes
Mitchells & butlers
Sarah Raven
Waste Group

Find out how we can help your business

Whether you’re looking to increase your visibility online or improve conversions through your website, we offer a range of services including SEO, PPC, web design & build, conversion rate optimisation, content marketing and social media management, all of which can be tailored to your specific needs. To chat to one of the team,
email [email protected], call 02392 830281 or fill in the form below and we’ll be in touch.

Frame 96
752% return on ad spend for PPC campaigns
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kfc logo
51% increase in SEO-driven revenue
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79% increase in table bookings from ‘near-me’ searches
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London - a digital marketing hub

London is home to more than 1.1 million private sector businesses, making up around 20% of the UK’s entire business population. As one of the world’s financial capitals, the city is also the most dynamic business environment in the country. Global names and micro-businesses operate within walking distance. This diversity shows in the boroughs and people of London, which is unique from any other part of the country.
The scale of the city’s business landscape and the range of enterprises here attracts top talent from across the UK and abroad. London ranks among the top cities in the world for marketing and has some of the best talent and agencies. They work with companies in the city, across the country and overseas.
As a result, it shouldn’t come as a surprise that London is also Europe’s capital for marketing events and conferences. The city holds many events throughout the year. These include the UK Search Awards, the B2B Marketing Expo and the Marketing Technology Expo. Many take place at the iconic ExCeL London venue.
London’s Central Activities Zone is the heart of the city’s economy. It is one of the most competitive business locations in the world. The centre generates almost 10% of the UK’s entire economic output and employs more than 1.7 million people across businesses of every size. Landmarks and financial giants stand across the street from art venues and shopping districts.
In London, the city itself is the brand and this is the location in the UK to do business.
If you need help with your SEO, contact us on [email protected].

Frequently Asked Questions

It can be a minefield trying to choose an SEO agency in London as there are so many, all claiming to get the best possible results for your investment. Here are some tips to help you narrow it down to those that are likely to deliver a better quality service:

  • Ask for case studies of companies who’ve had similar challenges to you
  • Visit them in person – you want to see that they are a good size so that your campaign is always being covered and can easily be scaled up when the time comes
  • Ignore any SEO guarantees they offer you such as page 1 of Google – no agency can guarantee search engine results!
  • Understand their pricing models and ascertain what can realistically be achieved for your budget
  • Speak to their customers and find out how happy they are with the services they’ve received

There is no set price for SEO – it all depends on what you want to achieve, how soon, your current SEO status and the competitiveness in your industry. Small companies with one location such as a flower shop may pay £800 per month whereas a national restaurant chain could pay upwards of £20/30k a month! To get a bespoke quote for your business, contact us on [email protected]

This depends on a whole range of factors such as: how competitive your industry is, the technical health of your website, your budget and resource, how much content you produce, your backlink profile etc. As a general rule, you should start to see some positive signs in three to four months but sometimes it can take over a year. Check out this blog for more info: How long does it take for SEO to kick in?

Yes! A good SEO brief is critical to a successful SEO campaign and can really provide the foundation for your SEO strategy. We have a template that you can use and can work through it with you if you’ve never done one before. Also check out this article which has lots of useful tips:  How to write the perfect SEO brief for an SEO agency

Unlike most agencies, we provide our customers with fully interactive SEO reports that you can slice and dice for any date in order to find the exact data you need. This can be invaluable and very time efficient when creating reports for different stakeholders in your business. For more information about how we create our SEO reports, check out this blog: Does your SEO reporting give you what you need?