Search and digital marketing | SEO, PPC, Content, Social media & Design

First, you need data. We give you that

As a client of Vertical Leap, you gain access to our own prescriptive marketing platform, Apollo Insights. This gives you a comprehensive view of your website’s visibility and performance. Our search and digital marketing experts use this data to make smart decisions about how your website can provide more visibility, better quality traffic and, ultimately, more revenue.

Do you want to read more about the deep data intelligence of Apollo Insights? Read more about Apollo Insights

Data radiates through all our services

At the heart of successful search marketing sits one key element, data. The deeper you mine, the greater your insight, the more intelligent your decisions.

That’s why we place deep data at the centre of our services – it drives everything that we do, from research right through to the touch points with your audience.

13 years of search marketing expertise

How many search marketing experts do you know with more than 13 years of experience? Not only have we been specialising in search marketing for that long, but we also operate in specialist teams. Each team takes a unique and effective approach to their specialism.

Most importantly, all of our specialists work in our own office.

SEO

Fix, boost, fill is how we grow your organic visibility in search results. The deep data in Apollo Insights shows us your search footprint across hundreds, or even thousands, of search phrases; it helps us identify pages of your website that are dead.

We use this information to fix what is broken, boost what needs pushing and fill where there are clear gaps in your content.

Read all about our fix, boost, fill SEO service »

PPC

Our team of pay per click (PPC) specialists only focus on PPC. All of them are AdWords qualified, because AdWords is the major product in PPC, but they also manage PPC in a number of other areas. Your ad budget is spent wisely across AdWords, Bing, LinkedIn, Facebook, Twitter, YouTube, Google Display Network and even, if you wish, Instagram. Where you can pay for a click, we can help you get a great return on your investment.

Read all about our paid search services »

Design

When we say we do design, we’re not talking just about art. Good design is about form as well as function. We can show you how to improve the performance of your website landing pages, or improve the whole user experience on your site, across multiple devices.

Again, data is the foundation on which all design decisions are made. We design for user behaviour.

Learn about the value of good design »

Content Marketing

With the marketing intelligence provided by Apollo and the insights provided by our specialist experts, you are in a position to understand what content you need to create in order to connect with your target customers. We employ a team of journalists and designers to produce well researched and professionally written content of all types, in order to inform, educate and entertain your target audience at each stage of the sales funnel.

See what we mean when we talk about content »

Social Media

Social media marketing is not just about follower counts, numbers of posts or Lolcats memes. Whether you want to promote content, run a competition, provide customer service or just build a list of influencers, social media marketing is all about building a community. We’re good at doing that and we’ll show you how it works.

See how we help you build your community on social networks »

Social Media Advertising

With regular changes enforced by the social media platforms regarding what is displayed in news feeds, the only guaranteed way to connect with your social audience is via paid social advertising. Social PPC is evolving at an incredible pace, presenting huge opportunities for brands to connect with their target audience at a very granular level. It is now an integral part of any social media strategy.

Let us help you get social with advertising »

We're transparent. No smoke and mirrors

We work with you collaboratively. With a full understanding of your business and your target audience, we give you the expertise, insight and marketing intelligence you need to make sound decisions about your marketing. Not only do you gain access to Apollo Insights, but you can also follow our progress updates live. Not to mention we provide regular snapshots and reports for you.

Take advantage of our agile approach

Our process is simple and effective. When you join us for any service, your campaign delivery manager will initially carry out the most immediate tasks before then getting to work on a strategy for your service delivery. This strategy lays out the things we recommend for you and the order of work. From there, we routinely plan each month’s work and review that work on a cyclical basis, using the data insight to inform each step. The strategy can then be adjusted according to changes in data or circumstance.

The search marketing agency with intelligent algorithms and smart people

Our services

First, you need data. We give you that

Data radiates through all our services

13 years of search marketing expertise

SEO