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More insight from Vertical Leap


3 things to know about expanded text ads »

As of January 31st, you are no longer able to create or edit ‘standard’ text ads. Instead, you have to use the expanded text ad (ETA) format and gradually migrate your ads over to them – if you haven’t done so already.

Google gave us a good six months to test out ETAs and while there are...

by • posted February 23rd 2017


Some of the best travel chatbots we’ve seen so far »

Travel is one of those industries enjoying the best of chatbots right now. From booking flights to general travel advice and innovative customer service, chatbots are changing the consumer travel experience – and they’ve only just got started.

So while we’re excited to see what the bots can come up with over the rest of 2017,...

by • posted February 20th 2017