Video: How to supercharge your eCommerce PPC campaigns

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The eCommerce industry is now more competitive than ever, especially with many companies being forced to move online due to the pandemic. Competition in the search engine results is unprecedented which means you need to move beyond basic PPC techniques if you want to stand out from the crowd and drive buyers to your website.

In this online event, we teamed up with Google to bring you all the latest tools and techniques you need to run a highly successful eCommerce PPC campaign – whether that’s B2C or B2B. We also share some highly effective PPC strategies we use for our eCommerce customers.


  • Driving online sales with Google Ads
  • Using predictive analytics to increase sales
  • Optimising your feed for Smart Shopping success
  • Structuring campaigns for maximum profitability

Watch it now

Need help?

If you’d like to chat to us about anything we cover in the session, or would like help with your eCommerce PPC campaigns, contact us on 02392 830281 or [email protected]. Also check out our guide 8 PPC strategies for retail marketers.

Michelle Hill profile picture
Michelle Hill

Michelle joined Vertical Leap in 2011 as Marketing Manager, having spent the previous 15 years of her marketing career in the recruitment, leisure and printing industries. Her passions include dogs, yoga, walking, cycling, the beach, mountains and tapas.

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