PPC

In this section, find out from our PPC specialists how to optimise your paid search campaigns to target your audience effectively, increase conversion rates and maximise your return on investment. We cover everything from Google Ads and Facebook to Amazon and LinkedIn. Vertical Leap is a Google Premier Partner and all of our PPC experts are Google Ads professionals so all the advice you’ll find below is of the highest professional level to help you achieve maximum results through paid search.

Categories: PPC

Google launches digital out-of-home ads for Display & Video 360

By Callum Coard

12 Sep, 2022 / 5 Min read

Categories: PPC

Pinterest’s inspirational video ad format, Idea ads

By Chantelle Riley

26 Jul, 2022 / 8 Min read

sunflower standing high above others in the field

Categories: PPC

What makes Vertical Leap different from other PPC agencies?

By Michelle Hill

30 Jun, 2022 / 4 Min read

Categories: PPC , SEO

SEO & PPC advice for fashion retailers

By Lee Wilson

28 Jun, 2022 / 5 Min read

Upside down piggy bank showing wasted spemd

Categories: CRO , PPC

How poor CRO could be affecting your PPC metrics

By Gemma Holloway

17 Jun, 2022 / 8 Min read

Categories: PPC

Announcements at Google Marketing Live 2022

By Michelle Hill

25 May, 2022 / 1 Min read

Categories: PPC , SEO

Why bother with SEO if your PPC is doing great?

By Ben Jayston

11 May, 2022 / 10 Min read

Categories: PPC , SEO

SEO & PPC strategies for companies with multiple locations

By Marie Turner

23 Mar, 2022 / 12 Min read

Categories: PPC

Shoppable YouTube ads: How to drive sales from the first interaction

By Mike Johnson

08 Mar, 2022 / 6 Min read

Categories: PPC , Social Media

How much does it cost to advertise on Facebook?

By James Faulkner

24 Feb, 2022 / 4 Min read

Categories: PPC

Google’s new tracking system to help advertisers overcome cookie-less browsing

By Lee Wilson

11 Feb, 2022 / 5 Min read

Categories: News , PPC

Google recognises Vertical Leap as being in the top 3% of UK agencies

By Michelle Hill

03 Feb, 2022 / 1 Min read

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