Mike Johnson

Mike is a senior PPC specialist at Vertical Leap and has worked in digital marketing since 2016. He specialises in eCommerce PPC, increasing ROAS and growing revenue particularly through Google Shopping & Facebook Ads. Outside of work he enjoys all things sport, particularly football, tennis, skiing and paddle boarding. He also loves dogs, particularly labs and golden retrievers.

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13 questions to ask your next PPC agency

By Mike Johnson
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Should I care about Microsoft Ads (Bing)?

By Mike Johnson
The challenges of PPC tracking and attribution after iOS 14.5

The challenges of PPC tracking and attribution after iOS 14.5

By Mike Johnson
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A guide to Amazon Sponsored Brands video ads

By Mike Johnson
5 Facebook Ads strategies for eCommerce brands

5 Facebook Ads strategies for eCommerce brands

By Mike Johnson

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