How UX complements SEO to improve conversion strategy
A look at the relationship between user experience (UX) and SEO, and the powerful impact it can have on removing barriers and increasing conversions.
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Post archives for Sam Osborne
Sam Osborne has worked in digital marketing for more than ten years and, prior to joining Vertical Leap as a Campaign Delivery Manager, worked as head of digital for a digital media agency.
How to optimise your Amazon product listings
Amazon is now the biggest platform for product searches. In this article, we cover all the basics you need to know for optimising your Amazon product listings, including sponsored products and brands, on-page SEO and off-page SEO.
Search marketing news and what it means for marketers – May 17
In this month’s round-up we’re talking about a new ‘similar items’ image search, a new feature called Google Fact Check, a new AdWords dashboard and a possible update to Quality Score reporting metrics making it easier to review your PPC campaigns. Google announces similar items schema for image search on mobile An exciting new opportunity for […]
SEO predictions for 2016
What does the world of SEO have in store for us in 2016? Our Technical SEO Specialist provides his insight into what may be in store for SEO in 2016.
A day at Brighton SEO with Vertical Leap
We attended Brighton SEO to see some amazing speakers, but instead of the usual event reviews we wanted to bring you something a little different. We interviewed a variety of presenters to find out what they wanted to get out of Brighton SEO.