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Online tutorial: How to use Google Analytics for marketing research

Categories: Events, SEO, Tutorials

Wed 10th June, 11.00-11.30am

Following our previous tutorial Beginner’s Guide to Google Analytics, this Google Analytics tutorial dives a bit deeper into certain areas to help you better understand your audience.

SEO Specialist Ben Jayston shows how to use Google Analytics to discover vital information about visitors to your website that will help inform your marketing approach. You’ll learn more about demographics, location and device information and how they can help shed light on your audience makeup.

He will also be available at the end to answer any questions.

Add to your calendar here

If you’d like to tune in, simply click on the download button below where you can add it to your calendar. You’ll see a link to the tutorial in the invite. No sign up required.

We hope to see you there!

Michelle joined Vertical Leap’s Portsmouth office in 2011 as Marketing Manager, having spent the previous 15 years of her marketing career in the recruitment, leisure and printing industries. Her passions include dogs, yoga, walking, the beach, mountains and nice food.

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