With Smart Shopping campaigns, Google uses machine learning to create different ads. It pulls this information from your product feed and tests different combinations of the image and text you provide, then shows the most relevant ads across its networks, including the Google Search Network, the Google Display Network, YouTube and Gmail.
In this tutorial, two of our PPC Specialists, Matt McCullough and Callum Coard will be explaining how to set up a Smart Shopping campaign, covering the following:
Whether it’s Google Ads, eBay, Amazon or any of the other paid advertising channels, we can help. Learn all about our wide range of PPC services here or contact us on 02392 830281 or firstname.lastname@example.org.
Michelle is the Marketing Manager at Vertical Leap.
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Categories: Events, SEO, Tutorials
Categories: Events, Podcast, SEO