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Post archives for George Karapalidis

George has worked in eCommerce and digital marketing across many industries. Before joining Vertical Leap, he was the Marketing Director for his own company, creating and optimising websites for companies all over Europe. He has a passionate interest in data analytics, data science and machine learning.


Search marketing news and what it means for marketers – March 17

It’s now officially Spring (well, by the meteorological calendar anyway) so let’s take a look at what’s new in the world of search marketing this month. We’re talking about a new targeting feature in Google AdWords, a new style carousel advert, star ratings and 404 pages. New targeting feature in Google AdWords Marketers can already customise ads […]

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