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Social media

Our social media marketing experts share their marketing insights and knowledge. Learn how you can build your brand and your audience on social media.

The ultimate guide to LinkedIn advertising

The pros and cons of LinkedIn advertising, how much it costs, what ad formats are available and how to set up your first campaign.  LinkedIn is the definitive B2B social network, connecting you with 675+ million professionals around the world. While certain other networks like Facebook and Twitter are highly-capable B2B advertising platforms, LinkedIn is the […]

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Localising travel campaigns on PPC and social media - a beginner's guide

Beginner’s guide to localising your travel campaigns

Mobile has changed the way people travel, both before and during their trips. They can plan their next getaway during their tea breaks, on the bus or while they’re waiting in line at the checkout. Studies show people are spending more time researching upcoming trips and in more detail before they make any kind of travel booking. Here’s how you need to localise your campaigns to target consumers before and during their travels.

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