Lee Wilson

Lee Wilson

Lee is Head of SEO for our full-service team of SEO specialists. Lee joined Vertical Leap in 2010 after heading up digital departments since the early 2000’s. Prior to joining Vertical Leap, Lee has had experience setting up and running his own company focused on search marketing, as well as working in-house, growing a national company into international audiences through online development. Lee can be found regularly writing about the SEO industry and has recently authored his own SEO industry book.

mobile-first

SEO

Google’s mobile-first indexing: what does it mean for SEO?

Google has announced that mobile-first indexing is now rolling out, almost a year and a half since it originally unveiled plans to change the way it ranks mobile and desktop pages. During this time, the search giant has been experimenting and testing the implementation of a mobile-first search experience and now it’s ready to roll out the new system. There’s also...

by • posted April 10th 2018

Search overtakes social media as top source of traffic

SEO

Search overtakes social media as top source of traffic

Last year, for the first time since 2014, search generated more referral traffic than social media. This was revealed in a new referral traffic report from Shareaholic, which analyses traffic referrals from more than 400 million users to roughly 250,000 sites across a diverse range of industries. Similar findings have been published by Chartbeat too. This is a significant development for...

by • posted March 21st 2018

Google just changed the way people can book flights and hotels on mobile

SEO

Google just changed the way people can book flights and hotels on mobile

Last month, Google added a bunch of new features to its travel search platform, including price alerts and discounts for local activities and attractions – all in the name of improving the search and booking experience for travellers. It turns out Google had much bigger things in the pipeline though. Because now the tech giant is refining the entire process of...

by • posted February 21st 2018

Enterprise SEO: 4 unique challenges marketers face

SEO

Enterprise SEO: 4 unique challenges marketers face

There’s a common assumption that search engine optimisation is easier for bigger brands. Sadly, simply throwing more money at SEO doesn’t guarantee results and enterprise businesses face their own unique set of challenges with search optimisation. Above all, the competition gets stronger as your business grows and more of your budget gets spent on hosting and enterprise grade software. The same...

by • posted December 5th 2017

Six questions a good SEO agency will ask you

SEO

Six questions a good SEO agency will ask you

When you’re looking for a new SEO agency, there’s one thing in particular you should expect. A good agency will always be more interested in your business than in pushing their own sales pitch. After all, your search marketing needs are unique and it’s impossible to reach targets without understanding the intricacies of your online business. You’ll know when an agency...

by • posted October 9th 2017

Evolution and revolution

Vertical Leap is now the first of a new type of digital agency - a cross between a traditional search/digital agency and a software service; one that combines specialist experts with a technology platform.

Learn what this means for you »