SEMINAR: How to get the edge in eCommerce marketing

1 Minute Read

The eCommerce industry is a fiercely competitive marketplace where it’s increasingly difficult to get your products in front of the right people at the right time.

The best way to achieve this is by having a high performance website that is supported by an effective search marketing strategy, but with so many companies competing in this space, you need to go beyond basic techniques to succeed. To get the edge and uncover hidden opportunities, you must embrace technologies such as machine learning and data science.

In this free seminar, taking place at Google on Wednesday 15th May, we’ll be partnering with Google, KFC and Strawberrysoup to explore what a good website, eCommerce PPC and search marketing strategy looks like in 2019 and how these new technologies should be playing a role.

Agenda

09.15 – Refreshments
09.30 –Google: Impact of machine learning on marketing & advertising
10.15 –SEO: Latest trends, tools and machine learning techniques
10.45 –PPC: Top tips for profitable eCommerce campaigns
11.15 –Refreshments
11.30 –Web design and UX: Latest trends and best practices
12.30 –Lunch and networking
13.00 –End

Where and when?

Date: Wednesday 15th May 2019
Venue: Google Offices, 1-13 St Giles High St, London WC2H 8AG

Places are limited

To book your place, email Michelle Hill at mhill@vertical-leap.uk.

Michelle Hill profile picture
Michelle Hill

Michelle is the Marketing Manager at Vertical Leap.

More articles by Michelle
Related articles
How to Get Millennials to Your Online Store

How to Get Millennials to Your Online Store

By Lisa Morgan
Data visualisation: The Three Minute Guide for Marketers

The marketer’s three minute guide to data visualisation

By Henry Carless
How to apply big data to your SEO

How to apply big data to your SEO

By Nick Pearse
Search marketing: Tapping into the final week frenzy before Christmas

Search marketing: Tapping into the final week frenzy before Christmas

By Michelle Hill
The interweaving of PPC and SEO

SEO and PPC: 5 reasons you need both from the same agency

By Ben Olive-Jones
Frosty background

Search marketing news and what it means for marketers – Jan 17

By Dave Colgate