Steve Masters

Steve (RIP) was Services Director for Vertical Leap. He started professional life as a magazine journalist, working on music magazines and women's titles before becoming a web editor in 1997, then joining MSN to work purely in online publishing. Since 1999 he has worked for and consulted to a broad range of businesses about their digital marketing.

Categories: SEO

SEO Failures – Stats on Common Issues & How to Avoid Them

By Steve Masters

24 Oct, 2018 / 3 Min read

Categories: Content Marketing , Data & Analytics

How to write like a data journalist

By Steve Masters

24 Sep, 2018 / 5 Min read

Categories: Content Marketing , Data Science

How to use data science to create interesting brand stories

By Steve Masters

17 Sep, 2018 / 4 Min read

Categories: Content Marketing , Data & Analytics

What is data storytelling? Plus 5 great examples

By Steve Masters

01 Aug, 2018 / 5 Min read

Categories: Conversational UI

How to create content for conversational UIs

By Steve Masters

19 Jul, 2018 / 6 Min read

Brands that are nailing the 2018 World Cup on Twitter

Categories: Social Media

Brands that are rocking the 2018 World Cup on Twitter

By Steve Masters

04 Jul, 2018 / 3 Min read

Categories: Conversational UI , SEO

What does Google’s voice search transition mean for SEO?

By Steve Masters

21 Jun, 2018 / 4 Min read

Categories: Content Marketing , Design , PPC , SEO , Social Media

The GDPR three-step guide for marketers

By Steve Masters

17 May, 2018 / 5 Min read

Categories: Data & Analytics , SEO

What we learned from 9.7 million search queries

By Steve Masters

07 Mar, 2018 / 3 Min read

Categories: Martech , SEO

It’s time to optimise for Google as a recommendation engine

By Steve Masters

05 Dec, 2017 / 5 Min read

Categories: SEO

The 5 pillars of a successful SEO campaign

By Steve Masters

09 Jun, 2017 / 5 Min read

Categories: Social Media

What do Facebook Reactions have to do with marketing?

By Steve Masters

13 Feb, 2017 / 3 Min read

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Cookie	Duration	Description
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li_gc	2 years	No description
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SM	session	No description available.