Social Media

Our social media marketing experts share their marketing insights and expertise to answer the questions you’ve been asking. Including: which platforms to choose to engage your audience effectively and how you can build your brand and an engaged audience on social media.

How To Use Social Media For Business (part 1)

How To Use Social Media For Business (part 1)

By Laura Jensen
Close up of mobile phone showing Facebook search ads

Facebook is testing search ads

By James Faulkner
Megaphone showing social media marketing

Social media marketing: The role of AI in 2019

By Laura Jensen
Human eye where the lens is filled with the icons of social media websites such as Yahoo, Facebook, Twitter, Instagram, Pinterest, Tumblr, Google Plus and YouTube

Three ways to apply data science to your social media

By George Karapalidis
Brands that are nailing the 2018 World Cup on Twitter

Brands that are rocking the 2018 World Cup on Twitter

By Steve Masters
Localising travel campaigns on PPC and social media - a beginner's guide

Beginner’s guide to localising your travel campaigns

By Duncan Sills
GDPR for Marketers: A Three Step Guide

The GDPR three-step guide for marketers

By Steve Masters
Target travel planners with Facebook’s Trip Consideration feature

Target travel planners with Facebook’s Trip Consideration feature

By Michelle Hill
How to analyse and measure social content performance

How to analyse social content performance

By Laura Jensen
Facebook reactions

What do Facebook Reactions have to do with marketing?

By Steve Masters
Social media backdrop - Facebook advertising

Facebook testing two new ad formats, plus other news

By Andy King
Beach shells

Which social networks should travel brands be using in 2017?

By Becky Storey

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