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Most recent blog articles

Brighton SEO

A day at Brighton SEO with Vertical Leap

We attended Brighton SEO to see some amazing speakers, but instead of the usual event reviews we wanted to bring you something a little different. We interviewed a variety of presenters to find out what they wanted to get out of Brighton SEO.

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Should you delete dead web pages?

Why would you want to keep pages on your site if no one is looking at them? Conversely, will you damage the website if you remove those pages? In this article we examine the pros and cons of deleting dead or under-performing web pages.

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Using data to identify content opportunities

Using website data to discover content ideas that work

One of the most satisfying aspects of working with marketing teams is helping people to discover untapped opportunities that lead to meaningful results. In this article, I will show you how to increase your website traffic from data you already have access to, as well as highlighting additional benefits everyone can derive from having all of the […]

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How to check for a penalty in your website data - diagnosing visibility drops

How to use website data to spot a penalty

A website under a Google penalty can suffer a devastating loss of traffic, especially if it is affecting the whole site. If your website suffers a big drop in organic search traffic, your first question may be, “Have we been penalised?”

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TFM&A 2015: The key trends from Vertical Leap Search Marketing Agency

TFM&A 2015: The key trends

Marketing, like most other industries, is in the midst of a digital revolution. Technology is rapidly changing the way brands interact with their audiences, and while challenges exist, the rewards are simply too great to ignore.

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